Pulse Get device reps ready for surgeons and purchase committees.
Reps rehearse demos, ROI conversations and multi-stakeholder deals with AI buyers, and record their own equipment demos for review.
AI buyers that sound like your real ones.
You set up the buyer types your team meets. The AI plays them with their real concerns, in the language your reps pitch in.
Surgeons and consultants
Want to know how the device changes outcomes and workflow.
Biomedical engineers
Ask about installation, maintenance and service.
Purchase and finance
Focused on budget, cost of ownership and payment terms.
Department heads and nursing in-charges
Care about training, daily use and staff time.
Every kind of visit, rehearsed before it happens.
Product demo
Walk a clinician through the device and its key benefits.
ROI objection
Justify a capital purchase with a clear return on investment.
Multi-stakeholder
Win clinical buy-in first, then convince purchase.
Follow-up visit
Recover an objection from the last visit and create urgency.
Cold call
A first conversation with a new hospital or department.
Objection handling
Competitor already installed, budget freeze, service worries.
Practise the pushback, not just the pitch.
Examples of what AI buyers say in medical devices roleplays, and what reps practise doing about it. Every session is scored, with feedback on objection handling.
We already have a machine from another company and it works fine.Find the gap the current machine leaves, instead of attacking it.
The capital cost is too high for this year's budget.Build the ROI case and offer the next step that fits the budget cycle.
Who will train my staff, and what about service after installation?Answer clearly on training, uptime and support.
Purchase will decide. I can only recommend.Turn the clinician into your champion inside the hospital.
Beyond roleplay.
Equipment Demos
Ideal demo videos from your product team, rep recordings checked by AI and scored by managers.
Learn more →Smart Pitch
Your price against each competitor, and a suggested pitch for each buyer type.
Learn more →Case Studies
Real before-and-after results reps can show in the meeting.
Learn more →Repository
Brochures, manuals and videos for every device in one place.
Learn more →Medical devices teams often ask
Can reps record a demo on their phone?
Yes. Reps can record in the browser or use their phone camera, then upload a 1 to 5 minute demo.
Who checks the demo?
PULSE first checks the recording against the product facts with AI, then the rep's manager scores it with a simple rubric. Reps who pass are certified.
Do the recordings stay forever?
No. Practice recordings are deleted automatically after 90 days. Scores and feedback are kept.
See PULSE with your medical devices products.
Book a 30-minute demo and we'll run a roleplay for your product category, or start a free 14-day pilot with up to 5 reps.